Authors’ CommentThe advertising industry is based on ideas. The ideas are borned from the creative process, and the space has a duty to contribute to it. For impact, we thought of lightly "disruptive" spaces. The design concept of the 3 conference rooms for the Publicis One group is based on art and builds visually and challenging spaces. Each room contains works that belonged to previous spaces and were recontextualized in different ways. The lounge room is designed in a multifunctionally way, because behind the gray MDF wall there is a storage area that allows the hall to be transformed in a conference room with chairs oriented towards the projection screen that descends to the opposite wall.